Latido Festival

HOUSTON TITLE STATE

April 10, 2026

Sam Houston Race Park

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Know Before You Go: Houston

Location

Sam Houston Race Park

7575 N Sam Houston Pkwy N, Houston, TX 77064

Explore the Map

See where everything is before you arrive. View our official Site Map for entrances, food vendors, restrooms, accessibility areas, VIP viewing locations, and more. Just click the image.

On-Site Parking

Paid parking is available. To make your arrival easier, we encourage you to purchase parking in advance through our website or use rideshare services. Carpooling is welcome!

Do Not Bring Any Of These Items

  • Outside Food & Beverage
  • Chairs
  • Backpacks
  • Blankets, Towels
  • Tents, Umbrellas
  • Illegal Substances
  • Drugs or Paraphernalia
  • Wagons
  • Frisbees
  • Fireworks/Explosives
  • Glass, Cans, Coolers
  • Toy or Real Weapons (including firearms)
  • Professional Recording Equipment
  • Drones
  • Camelbacks
  • Markers, Paint, Spray Paint
  • Large Chains or Spiked Jewelry
  • Stickers, Flyers
  • Laser Pointers
  • Bad vibes — seriously, leave those behind.

Re-Entry Policy:

Re-entry is not allowed.

Set Times

• VIP gates open at 5:30 PM

• General Admission (GA) gates open at 6:00 PM

Quick Tips

• Arrive early. VIP opens at 5:30 PM; GA at 6:00 PM

• Plan ahead for parking. Arrive early or carpool

• Bring a portable battery pack

• Bring a small sunscreen bottle and make sure to check weather forecasts before the event

• Stay hydrated and pace yourself at tasting areas

• Tickets are delivered via email, so check spam if you don’t see it

• Artist lineup and set times are subject to change without notice. Follow our official channels for updates

• For festival questions, lost & found, or accessibility support, contact support@socialhouseentertainment.com

🍹Drink Vouchers

Drink vouchers are redeemable at every bar.

You can use the voucher for all drinks, excluding shots!

🌮 Taco Flights

VIP taco flights are redeemable at nearly every taco vendor.

Look out for the postage on each truck, or ask your favorite food truck if they are accepting!

Our Valued Partners

Still Have Questions?

ticketing

When I purchase my ticket online, how do I get my ticket?

Your ticket will hit your inbox immediately after your purchase. Check your email (and spam folder) for your confirmation.

Can I buy tickets at the door the day of the event?

Yes. Tickets will be available for purchase at the entrance on the day of the festival.

You can pay with cash or card on‑site, or purchase your ticket online in advance.

While cash is accepted at the gate, we strongly recommend purchasing your ticket online ahead of time for the quickest entry.

Why should I buy a parking ticket in advance?
Buying your parking ticket ahead of time helps you start your festival experience stress-free. Advance parking guarantees you a reserved spot, speeds up your arrival, and lets our team manage traffic flow more efficiently so you can spend less time in line and more time enjoying the festival.
What is the refund policy?
We’re a rain or shine kind of party. All ticket sales are final and non-refundable unless the event is cancelled or significantly rescheduled, which we would alert you to via email, social media, and on our website.
How do I transfer my ticket to someone else?
Hand it off like a mixtape — just share your PDF ticket or a screenshot. The name doesn’t need to match the ID.
What is the contact for ticket issues?
Please email: support@socialhouseentertainment.com

GENERAL INFO

Who do I contact for comments, suggestions, or complaints?
Please contact support@socialhouseentertainment.com, and we’ll get back to you.
Is this event family-friendly?

Yes! Latido Festival is a family-friendly event.

Do I need an ID?

Only for purchasing alcoholic beverages. You must be 21+ with a valid photo ID such as:

  • Driver’s license or state ID (no paper or temporary copies accepted)
  • Passport (U.S. or international)
  • Military ID
Is the artist lineup final?

The artist lineup may be subject to change. While we work hard to deliver an amazing experience, artists, performers, set times, and schedules may change due to circumstances beyond our control. Lineup changes do not constitute grounds for refunds.

What is the bag policy?

Bags must be clear and one of the following:

  • Clear clutch (no larger than 4.5″ x 6.5″)
  • Clear fanny pack
Are chairs allowed at the festival?

No. Chairs are not permitted at the festival. Please plan to enjoy the event standing or moving throughout the grounds. This helps keep walkways clear and ensures a better experience for all attendees.

What items are prohibited?

Leave these at home:

  • Outside Food & Beverage
  • Chairs
  • Backpacks
  • Blankets, Towels
  • Tents, Umbrellas
  • Illegal Substances
  • Drugs or Paraphernalia
  • Wagons
  • Frisbees
  • Fireworks/Explosives
  • Glass, Cans, Coolers
  • Toy or Real Weapons (including firearms)
  • Professional Recording Equipment
  • Drones
  • Camelbacks
  • Markers, Paint, Spray Paint
  • Large Chains or Spiked Jewelry
  • Stickers, Flyers
  • Laser Pointers
  • Bad vibes — seriously, leave those behind.
What is the photography policy?
Professional cameras and filming gear aren’t permitted. Phone pics and content? Absolutely encouraged. There are core memories to be made here!
Are outside food and beverages allowed inside the event?

Outside food and beverages are prohibited inside the festival, but don’t worry, we got you covered with all you need!

Is the festival outdoors?
The festival takes place outdoors. We encourage attendees to check the weather forecast ahead of time and come prepared for the conditions, whether that means sun protection, layers, or rain gear.
What is the weather policy?
Rain or shine — we party either way!
What do we do if we want to park?

Parking passes must be purchased online.

  • General Admission Parking

Provides access to on-site festival parking.

  • Preferred Parking

Enjoy reserved parking closest to the festival entrance, making your arrival smoother and faster.

What is the re-entry policy?
No re-entry. Once you’re in, you’re in — stay and vibe with us!

VIP FAQs

How do I get my VIP wristband?
Your VIP Wristband(s) will be given upon entry through the VIP Gate.
How do I redeem my beverage voucher?
VIP beverage vouchers are redeemable at every bar.
How do I redeem my complimentary VIP taco flight?
VIP taco flights are redeemable at the taco vendors listed below. Look out for the postage on each taco vendor/concession stand to see which ones are accepting vouchers as well!

Vendor FAQs

What types of vendors will be at the event?
There will be a range of vendors, including, but not limited to, taco/food vendors, beverage vendors (e.g., non-alcoholic drinks), specialty food, merchandise, crafts, and other festival-friendly items.
What vendors will be attending the event?

Medical Staff and ADA

What accomodations will be made for persons with disabilities? (parking, stage area sitting, sign language, wheelchair accessibility, service animals, etc.)

Please reach out to us at support@socialhouseentertainment.com for any special needs or requests. We are happy to assist!

What other medical information is available?
There will be a Public Safety & First Aid station onsite at the event to assist for any public safety & medical emergencies. All staff is here for you!

*Event details, FAQs, and related information are subject to change without notice. We recommend visiting this page regularly to stay updated on the latest information.

2026 Lineup

latido logo

Latido Festival artist La Fiera de Ojinaga

La Fiera de Ojinaga

FRIDAY, APRIL 10, 2026 SAM HOUSTON RACE PARK

La Fiera de Ojinaga

Straight from Ojinaga to the stage: La Fiera delivers norteño soul, big attitude, and real corazón.

Meet the Artists
latido logo

Latido Festival artist La Energía

La Energía Norteña

FRIDAY, APRIL 10, 2026 SAM HOUSTON RACE PARK

La Energía Norteña

Con acordeón, bajo sexto, and pure drive, La Energía Norteña keeps el norteño alive with hit songs like Contéstale, Mi Bonita, and Te Recordaré.

Meet the Artists
latido logo

Latido Festival artist Los Herederos

Los Herederos De Nuevo León

FRIDAY, APRIL 10, 2026 SAM HOUSTON RACE PARK

Los Herederos De Nuevo León

Los Herederos de Nuevo León represent the next generation of norteño music, llevando la tradición con orgullo.

Meet the Artists